CLAUDE AI x ATLASSIAN WILLIAMS F1 TEAM

Client Claude
Category Promos
Rig Titan
Project Breakdown

CLAUDE AI x ATLASSIAN WILLIAMS F1 TEAM

MRMOCO Rentals used the TITAN rig for Anthropic’s new AI campaign introducing Claude AI as the official thinking partner of the Atlassian Williams F1 Team.

Working with director Dan Tobin Smith, the TITAN’s full 30-foot telescopic arm delivered exceptional reach and stability, enabling smooth, elevated camera movement while maintaining dynamic motion and precise framing throughout the shot as the F1 team prepared the car for a race.

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